Facebook Stories are shorter user-generated photoS or video collectionS that can be uploaded to users’ Facebook Stories section. This feature was introduced on March 28, 2017. They are known to be second news feed for social media websites.
Guides on How to Use Facebook Stories for Pages
Wondering if you should invest your time and energy creating Facebook content for Facebook stories?
Facebook stories are shorter user-guarantee video and photo collections that are viewed once and disappear after 24 hours.
Since its launch on March 28, 2017, the Facebook story is a feature that is widely used by more than 300M users (September 2018) TechCrunch says.
A Complete Guide for Facebook Stories
- Why business should make use of Facebook stories to promote their business
We expect Stories are on track to overtake posts in feeds as the most common way to share across all social apps. That’s because Stories is a better format for sharing multiple quick video clips throughout your day. -mark Zuckerberg-31 January 2018.
Facebook Actually Want Us to Make Use of Stories
- It enables businesses to reach out to their target audience
- It enhances transparency
SEE ALSO >>> Facebook Technology Groups – FB IT Groups
- How to post on Facebook story to your page
They are only two method to post a story to your page, and each comes with it own limitation
Method 1: share your story using the Facebook mobile app
Upload stories for your page directly from Facebook mobile app.
Step 1: Enter your Facebook page from the Facebook mobile app
Step 2: scroll downward until you see ‘Add to story’
Step 3: click on ‘Add to story’
Step 4: create your story or upload a photo or video. There is a wide range of lenses and filters that you can use to make your content more attractive and desirable.
Step 5: Click the ‘Add to story’ button or choose ‘Next’. Once you are satisfied with the post they have created, the next step is to share it with your audience.
Method 2: share your business or personal Instagram story
Step 1: Go to your profile page and click on ‘settings’
Step 2: Scroll down and tap on story controls
Step 3: Enable sharing your stories to Facebook.
2. How to access insight about your Facebook page stories
You can only insight about your Facebook stories once you turn on the stories insights available only for the page admins.
Once your insights are on, you view the metrics of your Facebook stories including:
- Unique story opens
- A thumbnail of how your story looked like when it was published
- Forward taps- the number of times an individual has skipped to go to the next story
- Backward taps – the number of times an individual has tapped to go back to the previous story
- Exist – number of times an individual has left the story and returned back to the news feed
- Forward swipe – number of times an individual has left the story and returned to the news feed.
- What to post on Facebook stories
They are many things that you can post on Facebook stories to market your business. For example, you can also post stories to educate your audience or update them on your new product launched.
- When to post your Facebook stories
When is the best time to post Facebook stories for business? This question does not have a definite answer because it depends on your individual preference and the nature of your business.
- The best resolution for your Facebook stories
The idea resolution size for your Facebook stories post is Io8op wide by 1920p tall-aspect ratio of 9:26.
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