People would normally say that nothing is free under the sun or nothing goes for nothing when it comes to business, well there is actually some truth about this. However, when it comes to advertising for a small business, that saying is not true. cause, there are some good ways to get free advertising. The reason why some business owners don’t advertise is simply because they feel that advertising is expensive and that they might not be able to afford it. Though some business owners might say that they are still in business because, the form of business that they use automatically attracts customers for them like word of mouth, which works only when you actually have customers that patronize your business or use your services and then go and talk to others about their experience with your business/services. People are actually ok with this type of advertisement since they budget to pay a lot, or anything, for advertising.
Be that as it may, you can still advertise your business even if you didn’t budget to pay anything for advertisement. Yet there are some platforms that help small business to advertise their businesses. These platforms are a vital resource for small business owners or people just starting their businesses, as money can be tight when you’re just starting out and small businesses have a limited budget to spend on marketing.
Some Platforms to Advertise Your Businesses for Free
Google My Business
Using Google my business to advertise, will give you the potential of being found within the nearly 8 billion searches that occur every day. With Google My Business your physical location and phone number can be linked to Smartphone app users so they can easily navigate to your door. Register your business at Google My Business in order to take advantage of the power of this top-ranked directory and to get your business advertised for free.
Facebook offers a way to promote your organization/business with a Facebook page. Your work now is to make frequent updates to your Page, and also, use your Facebook cover image to promote your business and make it special. Everybody sees your Facebook cover photo and background photos, so you might as well make use of them for advertising your business.
This social media app is available on Apple iOS, Android, and Windows Phone, making it extremely versatile when it comes to being used. It attracts over 1 billion active users each month and is an excellent place to give people an introduction into what you do and what you have to offer.
YouTube
YouTube already has a phenomenal impact on helping people to advertise and market businesses worldwide because of the vast number of people that use the app. An estimated number of 1.3 billion people use YouTube on a daily basis and close to 5 billion videos are watched every day on this platform.
Guest Blogging
Publishing quality content on well-established blogs is a great way to widen your exposure to another blog’s audience. Guest blogging on a blog that is closely related to what you offer in goods and/or services in your business can be an excellent way to reach your targeted customers. Though you might have to work out some sort of mutual and beneficial deal between you and the blog owner.
As a business owner that is looking for ways to grow your business, either physical or online, make your business known, or perhaps You just want to make some money online, you will need to make use of some sort of advertising to accomplish your objective, in order to get more customers. Supposing you don’t have a large advertising budget, or any cash available for advertising, you can still make your presence felt on the web making use of free advertising platforms.